Mother and Baby Awards 2023

Latched has been shortlisted in 2 categories in the coveted Mother and Baby awards 2023

Our breastfeeding sports bras are nominated for Best Breastfeeding Product and our Active Support Maternity leggings are nominated for Best Maternity Product.

Our breastfeeding sports bras have a number of features which sets them apart from a normal sports bra. A hook and eye back closure allows for rib flaring and expansion through pregnancy but also makes it easy to get on and off, it has a o-ring on the back to allow it to be worn as a racerback for high impact activity or a traditional H back for more general wear through a day, discreet nursing clips add to the sustainability of the bra as it can be worn forever postnatally as it doesn't look like a nursing bra and then they also come with removable padding as so many of us get hard nipples whilst pregnant. 

The active support leggings are truly a pregnant woman's best friend. All leggings should come with pockets, that's a fact. so ours were designed with these back in 2018 before it was a trend. They are full length and fully squat proof plus have a mild compression element to them which can help with restless legs, hip/back pain and varicose veins. 

These awards are coveted in the Baby and Maternity industry and the competition is extremely high so I have no expectations for the awards night. That said I am looking forward to getting dressed up and heading into London for someone else to feed me and wash up #mumlifegoals 

Keep everything crossed for me. 

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